CREATIVE APPROVAL
Creative approval software
Creative approval software should separate a request for changes from a decision to accept one version. In ApproveLoop you upload a PNG, JPEG, or WebP concept, send one private link, and the client either pins what should change or approves that version. The approval stores their name, the version number, and the time. It does not move to a later file.
An approval is a project record, not a legal signature. ApproveLoop does not open Illustrator, InDesign, PDF, or other source files.
Free plan: $0. One active project, no credit card.
Simplify this arch mark, and use a warmer green.
EXAMPLE
A change request, then a new version
Fictional identity board, shown to illustrate a decision. Not a customer’s work.
Client Simplify the mark, and use a deeper green.

How do creative teams collect client sign-off and avoid approving the wrong version?
Keep the request for changes and the decision on the version the client actually saw. A comment is a pin and a request for a change. An approval is separate: a named person accepted that numbered version at a given time. If the design changes, upload a new version and ask again. The earlier approval does not carry forward, so a later file cannot inherit a yes it never received.
From a concept to a sign-off
The client can ask for a change or accept the file they are looking at. Those are different records.
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01
Upload the concept
Export the concept as a PNG, JPEG, or WebP image and upload it. You can note the fee and how many revision rounds are included.
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02
They request changes, or approve
A pin is a request for a change. Approving records that they accept that version. Submitting comments counts as one revision round. They do not create an account.
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03
The yes stays on that version
The approval stays on the version they accepted. A new direction is a new version and a new decision.
Feedback is not approval
A pin means the client wants a change at that point. It does not approve the file. Approval is a separate record: their name, the version number, and the time. You can reply in the thread, then upload the next direction as a new image.
The accepted version stays identifiable
Each upload is its own version. Comments stay on the version that was open. An approval names the person, the version, and the time, and it does not move. That is how a later file avoids being treated as already approved.
What can be approved
Review PNG, JPEG, and WebP still images of concepts, boards, and other visual work. ApproveLoop does not edit the artwork or open native design files, PDFs, video, or a live website.
Included
- Pins that request a change on a point of the image
- Approval stored as name, version, and time
- Earlier versions kept in the history
Not included
- Editing source files or vectors
- An approval that jumps to a later upload
- A legal signature or a payment
Studios that present still concepts and need the client’s decision attached to the file they saw, rather than a yes buried in a thread of attachments.
Questions about creative approval
What is the difference between feedback and approval?
Feedback is a pin and the words the client writes. It asks for a change. Approval is a separate record that a named person accepted one version at a given time.
Does an approval move to the next version?
No. A new upload is a new version. The earlier approval stays on the earlier file. Ask the client to review the new one.
Which files can I upload?
PNG, JPEG, and WebP. Export the concept you want reviewed. Illustrator, InDesign, PDF, and other source files are not supported.
Is an approval a legal signature?
No. It records that a named person accepted a specific image version at a given time. It is not an electronic signature and it does not replace your contract.
Related
Record the next sign-off on the right version
One active project, with change requests on the image and the approval stored on the version your client accepted.
Start my free projectFree plan: $0. One active project, no credit card.
